Website Onboarding
Save anytime · finish in one sitting
Client intake

Everything we need to build your website.

Answer what you can in one sitting. Skip anything you are unsure about and we will follow up. The more detail and proof you give us, the stronger your site will be at winning bids.

About 20 to 30 minutes Have your numbers, projects, and photos handy Private. Used only to build your site.
Prepared for
RA Flooring
Commercial flooring
FYISites we will model your build after. For reference only, you do not need to fill anything in here.
1

Company details

The basics that appear in your header, footer, and contact page.

Name, title, and a one line bio for anyone you want on the About page.
2

About your business

We handle your marketing and write the site copy. You do not need polished sentences. Just give us the facts in plain words and we will shape the message.

We will refine this. Just describe it plainly.
In their words if you can. Rough notes are fine.
We will refine this. Just describe it plainly.
In their words if you can. Rough notes are fine.
3

Headline numbers to feature

A few strong numbers make a B2B contractor site credible. Fill in what you can and share only what you are comfortable showing.

4

Services and capabilities FlooringGeneral contracting

Check everything you offer, then add a short description for the main ones.

Capabilities clients look for
2 to 4 sentences each. We turn these into your services pages.
5

Industries you serve + per sector numbers

Each one can become its own page. Check what applies.

Per sector numbers (your strongest bid signal)
Sector 1
6

Credentials and trust badges

The licenses, certifications, and recognitions we display on the site to build trust. Display only, no sensitive documents needed here.

e.g. Starnet or co-op, manufacturer certs (Shaw, Mannington, Mohawk), ISNetworld, Avetta, ISO, LEEDe.g. AGC, ABC, LEED, ISO 9001 / 45001, ISNetworld, DBE / MBE programs
Branded safety program name, safety awards, or a milestone you want shown. Your EMR goes in the numbers section.
7

Projects and portfolio

Give us 6 to 12 of your best to start. Use the same format for each, and add photos and a short video for any you have.

Project 1
Photos
Finished and in progress
Video
Walkthrough or drone clip
8

Social proof

Testimonials, logos, and awards build instant trust on the homepage.

Quote, name, title, company. One per line.
9

Photos, video, and footage

Great visuals are the single biggest driver of a premium contractor site. Upload anything you have, in any quality. Drag a folder link in if that is easier.

Completed project photos
Finished floors, wide interior shotsFinished buildings, exteriors + interiors
Project videos / walkthroughs
Short clips, drone flyovers, time lapse
Before and after
Epoxy, restoration, repairsRenovations and additions
Jobsite / crew in progress
Photo or video, shows scale
Drone / aerial
Photo or video of large sites
Team headshots
Consistent background
Logo files
Vector preferred, light + dark
Badges and certs
Safety, awards, associations
Other footage to share
Trucks, equipment, events, raw phone clips
TipNo professional media yet? A half day photo and video shoot on one or two recent jobs is often the highest impact money you can spend on the site, and we can arrange it.
10

Extra pages (optional)

The top competitor sites usually include these. Check any you want and we will build them. Skip the details if you are not sure.

Are you hiring, what roles, and why is it a good place to work?
Common questions clients ask, with short answers.
11

Contact and calls to action

What the site asks visitors to do, and where their messages should go.

A page for trade partners to reach you. Tell us what it should say and where inquiries go.
You can review everything before it is sent.